On the Facebook page of a sort-of-young mountain bike rider, he made reference to the three whole weeks he spent working for a bike shop. He dismissed most of the bikes he had to work on as “shit.” It was a classic example of the arrogance of a category-specific rider who ranks the whole world based on his personal choices in technology and obsession.
The arrogant cyclist in any category is a common enough character to have become the stereotype of all bike riders as viewed by our hostile audience. Almost any reviews of a bike shop will mention one or more examples of dismissive conceit. And wherever non riders encounter riders, someone’s feathers will be ruffled. Disregarding the small percentage of hardcore non cyclists who will always find a reason to hate, we cyclists have to admit that a sizable percentage of us do ride in stupid and offensive ways. It is certainly not the majority, but it’s hardly rare. Riders who are impressed with themselves will expect everyone else to be equally impressed.
I love pulling off a good maneuver just as much as anyone. And when I ride the multi-use path I try to maintain my flow and give the pedestrians only as much as I have to for safety and basic courtesy. Based on the expressions on most of them, it’s never enough.
As for shit bikes, most people have the bike they feel they can afford. In 1980 I tried to work the sales floor at the shop where I worked at the time, to see if I could get more people to buy better bikes. Once in a while, it worked. But most people’s eyes would glaze when I tried to get them to buy up from nutted axles, steel rims, and vinyl vasectomy seats. That was when we sold mostly just ten-speeds and three-speeds for adults, and coaster brakes and BMX bikes for kids. When I reentered the bike business in 1989, I had more success convincing customers to aim a little higher. Even during the recession of 1988-‘92, people seemed to be able to scrape up the money for a mountain bike. But that boom is long gone, along with solidly built bikes that cost $600.
Some shops are lucky enough to be able to specialize in one or two categories they particularly like. To do that, you either need a source of independent wealth, or a strong customer base in your favorite market segment. In a rural town, you need to attract a lot of people from outside the area to finance your dream shop. Otherwise, you will have to make your living by servicing the bikes you call shit.
Youth makes a mechanic arrogant in two ways. On a basic level, young adults are automatically susceptible to arrogance as a matter of simple biology. It’s the time of life when animals try to establish breeding territory and compete for mates. Humans are complex creatures. We filter our simple urges through our technology and experience to form our self image and world view. I would be willing to bet that the vast majority of bike shop snots are males between age 20 and 40.
Anyone stupid or trapped enough to have stayed in the bike business for more than two decades has probably had all the arrogance crushed out of them. We can despise WalMart bikes because they are truly a ripoff and a danger to the people who get stuck with them. But there’s a whole world of bikes that would bore and annoy a young firebrand or a bike snob, that still have value and deserve a measure of consideration.
My opinions on bikes are shaped more by economics than by the cutting edge sophistication of their technology. I definitely prefer working on some things more than others. The tweaky new stuff is stupidly expensive and kind of a pain in the ass. Really cheap stuff presents its own challenge. Working on something twenty years old can be a relief. The people who taught me about bikes instilled a respect for the craft. It's a point of self respect to be able to work on whatever anyone throws at you, and to know something of the history and evolution of our machines.
Young riders and mechanics are handicapped by what they’ve never seen. The world begins for them at the point where they began to pay attention. Every generation goes through the same thing. A set of assumptions is provided. Only a minority will look beyond that. Even then, their analysis has to work with their grasp of basic principles. The basics for a bike nerd starting out in the mid 1970s are all cup and cone bearings and things that secure with lock nuts. Someone joining up in the 21st Century may have had some cheap equipment with cup and cone hubs and a fake sealed bottom bracket, but they surely aspire to something with all cartridge bearings, hydraulics, and electronics. Road, mountain, or other, sophistication afflicts all categories. A fashionable conceit can afflict each of them as well.
Modern riders are resigned to the idea that the components they buy and the tools they buy to work on them are all going on the junk pile in a couple of years, to be replaced by the compete set of new stuff they buy, for as long as they can afford to buy. Addicts spend money on their habit. Dealers keep feeding them stronger and stronger doses. If your riding style involves frequent crashes on rough surfaces, nothing will last long anyway. Some burn hot and short. Some endure.
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